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We build products with purpose.

Devoptly builds Shopify apps, custom merchant solutions, and independent software products — shaped by real problems and built for long-term value.

Devoptly

Products. Solutions. Ventures.

  • Shopify Apps

    Practical apps that solve merchant problems.

    View apps
  • Custom Solutions

    Tailored Shopify solutions for unique business needs.

    Learn more
  • Ventures

    Independent software products with long-term vision.

    Explore ventures

Our Story

From merchant problems to product thinking.

We are not just an agency. We are a product studio. We learn from merchant workflows, uncover what holds businesses back, and turn those insights into useful tools that scale.

  1. 01

    Started with solving real client needs

    We worked on stores, solved specific problems, and understood what really matters to merchants.

  2. 02

    Turned repeat problems into reusable products

    When a problem showed up again and again, we built tools that could solve it for everyone — not just one store.

  3. 03

    Now building an ecosystem of Shopify apps and software ventures

    Today, we build, launch, and support products that help merchants grow and operate more efficiently.

What We Build

Three ways we create value.

  • Shopify Apps

    Focused Shopify apps that solve specific operational and growth challenges for merchants.

  • Custom Shopify Solutions

    Tailored solutions for stores with unique workflows or complex requirements.

  • Ventures / Independent Products

    Independent products and tools we build for long-term impact beyond client work.

Our Product Philosophy

  • Problem first — solve a clear need

    We start with a real problem, not an idea. If it's not useful, we don't build it.

  • Built with users — shaped by real feedback

    We listen to merchants and continuously improve based on actual usage.

  • Small, focused products — clarity over bloat

    We keep things simple and purposeful, so merchants get value without complexity.

  • Long-term ownership — we support what we launch

    We believe in our products and stay committed to their success over time.

Why We Build Products

Why products, not just projects?

Projects solve a problem for one business. Products solve it for many. Building products helps us create tools that can help thousands of businesses, not just a single project.

  • Reusable value

    Products can be used by many merchants across different industries.

  • Faster learning loops

    Live usage and feedback help us improve quickly and make better decisions.

  • Better support

    Products help us standardize, document, and support users more effectively.

  • Stronger long-term impact

    We build assets that grow over time and create lasting value for merchants.

Meet the Team

A small team with a builder mindset.

  • Sonam Patel

    Sonam Patel

    CEO & Co-Founder

    Sets direction, studies merchant needs, and turns ideas into impactful products.

  • Mihir H.

    Mihir H.

    CMO & Co-Founder

    Marketing strategist with expertise in digital growth and brand building.

  • Milan Gopani

    Milan Gopani

    VAPT Expert

    Cybersecurity specialist with expertise in vulnerability assessment and penetration testing.

How We Work

What it feels like to work with Devoptly.

  • Direct communication

    You work directly with our team. No layers, no handoffs.

  • Product-minded decisions

    Every decision is made with the end user in mind.

  • Fast iteration

    We ship, learn, and improve in short cycles.

  • Ongoing support

    We stay with you after launch to ensure long-term success.

Frequently asked questions

A product studio. We take on client work, but the point of that work is to learn where merchant workflows break — and when the same problem turns up repeatedly, we build a product that solves it for everyone rather than billing to solve it again.

By solving real client needs on individual stores. Working store by store showed us which problems repeated, and those repeat problems became reusable products. Today that has grown into an ecosystem of Shopify apps and independent software ventures.

Three kinds of thing: focused Shopify apps that solve specific operational and growth problems, custom Shopify solutions for stores with unusual workflows or complex requirements, and independent products built for long-term impact beyond client work.

Four commitments. Problem first — we start from a real need, not an idea. Built with users — we improve on actual usage rather than assumption. Small and focused — clarity over bloat. Long-term ownership — we support what we launch instead of handing it over and moving on.

Yes. Long-term ownership is one of the four principles above, and it is the reason support sits with the team that wrote the code. A product we stop operating is a product we should not have launched.

Want to build something meaningful together?

Tell us what your store needs and we will tell you honestly whether it is an app we already have, a custom build, or something you do not need to pay us for at all.